Do You Really Think You’re Protected Online?

Are you worried about your online privacy?
If you answered yes, you are not alone; it seems like today, most internet users are.

Recent Pew research shows most Americans are worried than ever about their online privacy. Knowing about government surveillance programs to monitor phone use and internet use caused uproar in the US and around the world when former National Security Agency contractor Edward Snowden disclosed their existence to the Guardian in 2013. As a result, people have cut down on their use of social media or have avoided or uninstalled certain applications.

Privacy is more important than ever as it is now known that dozens of intelligence programs were created to collect the public’s data from some of the largest technology companies. Users are more sensitive as to who gets what info and take action to shield their online information.  Research shows that 17% of users changed their privacy settings on social media and 15% actually cut down on their use of social media altogether. People became more cautious of the apps on their computers or mobile devices, with 15% avoiding certain apps and 13% going so far as to uninstall apps.

Changing Privacy Landscape

What is your privacy strategy for 2016? How do you plan on keeping your photos, videos and stories safe and secure?

Concerns about online privacy will reach a tipping point in 2016, prompting consumers to demand greater protection. Businesses that collect, store and use people’s data are most at risk of attracting hackers and regulatory oversight. They also stand to suffer the most when consumers decide to prioritize privacy over convenience, something that is already beginning to shape behavior.

A majority internet users list security or privacy as their top priority, especially with an increased number of companies and individuals that have experienced breaches. Shielding your online presence is not only a way of life, but a matter of principle if you value your privacy. Consequently, an up-and-coming startup, infi, has decided not to wait for federal regulation and created a whole new level of privacy for its users.

Consumers admit that they are willing to trade some amount of privacy for useful tech services, and with infi’s advanced security measures, users can get both a beneficial tech service and the privacy they need for their content.

Making their motto “Go Social, Stay Private”, infi gives its users the highest control of their digital lives that no other network allows.  Optimized for maximum privacy, infi is a truly private social network. Upon registration users are prompted to import photos, videos and stories of all social media accounts and devices and this information is entered on a private timeline and cloud while defaulted as private.  Each story is “locked” visually and users can unlock single photos, whole albums or stories it with one click.

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